We once had a service outage that quietly lasted for several days. Not because we had no monitoring. Not because QA did not test. But because one part of the system was not covered by any alert or test - and we were not aware soon enough. The first reaction was obvious: “Let’s add one more test.” The second question was scary: “How many other blind spots like this exist?” ...
Imagine you have an existing product and you want to find real product gaps: what customers asked for but you don’t have, what they expected to work differently than it works today, where reality doesn’t match the promise. The problem isn’t that the answers don’t exist. The problem is that they’re scattered. They’re buried across internal communication (often the most honest and valuable source), Confluence meeting notes, customer interview write-ups, old Jira / Productboard / Trello cards created by different people at different times. Some are in Google Docs and spreadsheets. Some are in older tickets that aren’t linked to your long-term roadmap or insights anymore. ...