These are my personal rules for writing about work in public.

Default Rule

If information is not already public, I treat it as confidential.

Usually Safe

  • High-level lessons learned about product, engineering, and operations.
  • Public technical concepts and my own opinions.
  • Links to already-public Whalebone content.

Do Not Publish

  • Customer or partner confidential information.
  • Internal metrics, roadmaps, timelines, negotiations, or pricing details.
  • Internal screenshots, private tooling details, incident internals, or detection logic.
  • Vulnerability details that are not already publicly disclosed.

Needs Approval First

  • Any post naming a customer or partner.
  • Any post sharing concrete numbers, timelines, or visuals from internal sources.
  • Any post where I am not sure whether content is already public.

Review Path

  • Manager + Marketing/PR review for sensitive work-related posts.
  • Security review when content includes technical security details.

Disclaimer

Views are my own and do not represent Whalebone.